Meet the VLink leadership team.

A Message from Our CEO

Connecting Pakistan’s Top Developers with Serious Buyers — Live.

At V Link – Virtual Link LLP, we believe the future of real estate in Pakistan is personal, direct and built on trust. For years, developers have poured resources into generating leads on social media, only to chase clicks that rarely turn into serious buyers. We saw a better way.

V Link connects Pakistan’s most respected property developers with genuinely interested buyers through live, one-on-one online meetings. No noise and no cold leads — just real conversations with serious buyers, including the large community of overseas Pakistanis eager to invest back home. The result is a stronger sales pipeline, better conversion rates and lasting relationships between developers and buyers.

Real estate is a backbone of our economy, linked to dozens of allied industries. By improving how developers meet and serve their buyers, we are not just growing businesses; we are helping to fuel Pakistan’s growth. That is the mission that drives us every day.

Welcome to V Link. Let’s build the future together.

Ali HaiderFounder & Chief Executive Officer, V Link – Virtual Link LLP

Ali Haider is the Founder and CEO of V Link – Virtual Link LLP, a company redefining how Pakistan’s leading property developers connect with serious buyers through live, one-on-one online meetings.

A graduate of SZABIST Dubai with a BBA (Hons), Ali began his career while still a student, working in marketing and sales for some of the world’s most respected multinational brands. Over 15 years in Dubai, UAE, he built a strong track record with organisations including Unilever, du Telecom, HBL Bank, Standard Chartered Bank, Noor Islamic Bank and Emirates NBD, earning recognition for his results in marketing and sales.

His expertise extends well beyond the corporate world. As a business consultant in Dubai, he helped investors launch new ventures, building complete teams and operating structures from the ground up. Turning his focus to Pakistan, he partnered with Zameen.com and numerous property developers across Lahore, Islamabad and the northern areas, including Murree and Nathia Gali, gaining deep, hands-on experience of the country’s real estate market.

It was there that he identified a powerful opportunity: connecting property developers directly with overseas Pakistanis through live online meetings. The approach transformed developers’ sales pipelines, filling them with serious, qualified buyers instead of uncertain social media leads. That insight became the foundation of V Link.

Today, Ali leads V Link with a clear mission: to elevate Pakistan’s real estate sector by creating meaningful connections between developers and buyers, driving growth across the many industries linked to real estate, and strengthening the national economy.

Leadership

Sardar Waseem Abbas QayyumChief Operating Officer & Core Member, V Link – Virtual Link LLP

Sardar Waseem Abbas Qayyum is the Chief Operating Officer and a core member of V Link – Virtual Link LLP. He brings more than a decade of hands-on leadership across project management, public relations, sales and hospitality.

He began his career in project management in 2010, working with well-known companies in Lahore and Islamabad. He went on to lead PR and sales management as a Section Manager with the Hyper Star Group, and has since built deep expertise in public relations and hospitality through his work with several of the country’s most respected hotels.

At V Link, Waseem oversees day-to-day field operations with property developers, ensuring that only credible, high-quality developers partner with the company. He leads the effort to introduce V Link to Pakistan’s top property developers and builds the strong relationships at the heart of the business.

Driven and detail-oriented, Waseem is committed to keeping momentum high: fuelling V Link’s growth, strengthening Pakistan’s real estate sector and contributing to the wider economy that depends on it.

Leadership

Muhammad Shoaib MughalChief Technology Officer, V Link – Virtual Link LLP

As Chief Technology Officer of V Link – Virtual Link LLP, Muhammad Shoaib Mughal leads the technology and digital infrastructure that make our live, one-on-one online meetings seamless, secure and reliable. He is the architect of the platform that connects Pakistan’s leading property developers with serious buyers around the world, turning a scattered, lead-chasing process into a smooth, face-to-face experience. From video meetings and scheduling to data security and platform performance, Shoaib makes sure every interaction on V Link runs smoothly.

His vision reflects V Link’s core belief: technology should create real human connection, not replace it. Instead of generating cold leads on social media, V Link uses purpose-built technology to bring developers and genuine buyers into the same room — live. Shoaib is committed to strengthening that platform, scaling it to serve more developers and overseas Pakistanis, and building the digital backbone that drives V Link’s growth and, with it, Pakistan’s wider real estate economy.

Leadership

Muhammad AhmedDirector – Legal and Compliance, V Link – Virtual Link LLP

As Director of Legal and Compliance, Muhammad Ahmed is responsible for the part of V Link that buyers and developers rarely see but always rely on: making sure every introduction rests on a lawful, documented and honest foundation.

Before a developer is accepted as a partner, he oversees a review of the project’s approvals, title and documentation, so that overseas Pakistani buyers are only introduced to projects that stand up to scrutiny. This is the foundation of the trust V Link asks buyers to place in it from thousands of kilometres away.

He is also responsible for how V Link handles personal information. Buyer profiles, contact details and meeting records are stored and shared only for the purpose for which they were provided, in line with the company’s privacy commitments and applicable Pakistani law.

Just as importantly, he guards the line V Link will not cross. The company prepares and coordinates qualified meetings; it does not sell property and never guarantees a sale. He makes sure that distinction holds in every agreement, campaign and conversation, so that developers remain responsible for their own representations and buyers always know exactly what V Link is — and is not — promising.

For a business built on connecting people across borders, compliance is not paperwork. It is what makes those connections safe.

Leadership

Syed Muntazir NaqviDirector International Network Operations, V Link – Virtual Link LLP

As Director of International Network Operations, Syed Muntazir Naqvi leads the outward-facing side of V Link. Every meeting the company delivers begins with an overseas Pakistani deciding that a project is worth an hour of their time, and he is responsible for the network that puts that project in front of them: the channels, partners and communities in the markets where those buyers actually live.

His work is measured by who arrives, not how many. Screening is only as good as the people who enter it, so his standard is qualified interest rather than volume: buyers with a genuine reason to look at Pakistani real estate, reached in their own market and time zone, and passed to the screening team with enough context to be useful.

This is the front end of the idea the whole company is built on. V Link does not chase clicks or sell lists; it puts a developer and a genuine buyer in the same room, live. Muntazir’s job is to ensure a steady flow of those genuine buyers, and to keep widening that reach as more developers come on board.

Leadership

Syed Ali Yazdan ShahDirector Sales, Islamabad & Northern Region, V Link – Virtual Link LLP

As Director of Sales for Islamabad and the northern region, Syed Ali Yazdan Shah manages V Link’s developer relationships across the north. Developers in Islamabad, Murree and the surrounding hill stations deal with him directly, from the first conversation about whether a project is a good fit to the standard it must meet before any overseas buyer is introduced to it.

His background is in sales rather than marketing. At EFU Hemayah Takaful, he worked in client acquisition, relationship management, sales planning, business development, lead generation and customer retention, learning to qualify people properly before taking up their time — the same discipline V Link is built on. As Operations Manager at Sharza Events, he ran daily operations, coordinated vendors and managed teams. Earlier, in digital business support at PAKCYBER, he handled client communication and service coordination.

He also works as a brand consultant, creating visual identities, social media content and advertising creative for jewellery and fashion brands, gemstone businesses, start-ups and online stores. That experience matters here: a developer’s project must be presented accurately and well before a buyer will give it their attention, and he understands the difference between attention that converts and attention that simply accumulates.

His view of the work is simple: attention is scarce, and it is earned by presenting something credible to the right person rather than by trying to reach everyone. That is the standard he holds the northern region to.

Leadership

Zoya JamshaidDirector Digital Media, V Link – Virtual Link LLP

As Director of Digital Media, Zoya leads everything developers and buyers see of V Link before they ever sit down together: the brand, the channels it speaks through, and the campaigns that carry each project to the people most likely to care about it.

Her work sits at the start of the process the rest of the company depends on. Screening only matters if the right people arrive to be screened, so she is responsible for reaching serious overseas buyers rather than simply building an audience, and for making sure a project’s first impression reflects what the developer is actually offering.

Day to day, that means managing content and creative across the company’s channels, shaping how each project is presented, and upholding the principle that V Link markets meetings, not leads — quality of attention, not volume.

Leadership

Asif JuttDirector Creative, V Link – Virtual Link LLP

Asif Jutt holds a Master’s degree in Film and Television from London School of Arts and is recognised as the first Pakistani international filmmaker to win the Best Cinematography Award. He combines international filmmaking expertise with hands-on experience leading creative strategy for real estate projects.

As Director Creative, he aims to elevate V Link through premium visual storytelling, strong brand direction and internationally competitive content that builds trust, attracts the right audience and supports business growth.